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WE DESIGNED A COLLABORATION MODEL TO DRIVE DEVELOPMENT

2025

MTP (Mexico Telecom Partners)

Collaboration Model for the Continuous Development of the MTP Digital Ecosystem

Product Design, UX & UI Design

Challenge:

MTP necesitaba un aliado capaz de acompañar su camino de transformación digital y aportar la capacidad, estructura y flexibilidad necesarias para evolucionar su ecosistema tecnológico mediante ciclos de trabajo ágiles. Con múltiples requerimientos estratégicos en su backlog digital, buscaban un equipo experto en diseño y producto que pudiera integrarse a su operación y convertir necesidades del negocio en entregables, listos para desarrollo, manteniendo calidad, tracción y velocidad

"Necesitamos avanzar rápido, con claridad, y con un equipo que entienda nuestro negocio y nos ayude a llevar cada requerimiento a un entregable listo para desarrollo." -Equipo MTP (implícito en la narrativa del documento)

what do we achieve?

1. Transformamos el backlog en entregables listos para desarrollo
Creamos un proceso ágil donde cada requerimiento pasa por dimensionamiento, diseño, documentación y QA, permitiendo ciclos de entrega constantes.

2. Aceleramos el desarrollo del ecosistema digital de MTP
Bajo un esquema de trabajo en sprints que habilita un avance continuo, ordenado y alineado a prioridades de negocio.

3. Creamos un equipo extendido de producto para MTP
Un squad compuesto por Product Strategy, Project Management, Diseño de Producto y UI se integró como parte de la operación digital del cliente

4. Diseñamos un modelo de gobierno operativo sólido
Establecimos rutinas semanales, oversight mensual, herramientas de colaboración y un flujo de comunicación transversal que reduce riesgos y asegura calidad.

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How did we do it?

Implementamos un modelo basado en sprints, donde cada ciclo incluye dimensionamiento, diseño de producto y documentación completa de los ciclos de trabajo.

Immersion

Realizamos un diagnóstico exhaustivo del backlog digital de MTP y de sus reglas de negocio para entender en profundidad el ecosistema actual, los roles involucrados y la visión de los productos que serán rediseñados.

Exploration

Llevamos a cabo un dimensionamiento del requerimiento por sprint para poder bosquejar un mapa inicial del problema.

Ideation

Diseñamos los flujos y navegación acompañados de propuestas de interfaz de alta fidelidad validadas por el equipo interno de MTP.

Definition

Entregamos las Historias de usuario que definen el rediseño del producto, documentación del proceso, guías visuales, handoff.

Construction

Immersion

Diseñamos los flujos y navegación acompañados de propuestas de interfaz de alta fidelidad validadas por el equipo interno de MTP.

Exploration

Realizamos un diagnóstico exhaustivo del backlog digital de MTP y de sus reglas de negocio para entender en profundidad el ecosistema actual, los roles involucrados y la visión de los productos que serán rediseñados.

Ideation

Llevamos a cabo un dimensionamiento del requerimiento por sprint para poder bosquejar un mapa inicial del problema.

Definition

Entregamos las Historias de usuario que definen el rediseño del producto, documentación del proceso, guías visuales, handoff.

Construction

TAGS

INDUSTRIES

Some of the projects we have done
MADE UNDER THIS METHODOLOGY

MTP (Mexico Telecom Partners)

Product design

MTP (Mexico Telecom Partners)

  • Product design
Collaboration Model for the Continuous Development of the MTP Digital Ecosystem

BE GRAND

Product design

BE GRAND

  • Product design
We redesigned and unified the operational digital experience for department delivery

NANO HUMANS

Design and Development

NANO HUMANS

  • Design and Development
We created a comprehensive digital solution to transform the purchasing and distribution experience for nanotechnology products manufactured by the company into NanoHumans.

COPPEL UNIFORMS

Strategy

COPPEL UNIFORMS

  • Strategy
We created a comprehensive solution that transforms uniform management for more than 130,000 Grupo Coppel employees, optimizing time and resources and significantly improving employee experience.

ITESO

DESIGN

ITESO

  • DESIGN
We design digital and service solutions that simplify and improve access and interaction with university services for the entire ITESO community.

SAN CARLOS GROUP

Design

SAN CARLOS GROUP

  • Design
We redefine the real estate buying experience, the most important purchase in life

SUNBANK

Design

SUNBANK

  • Design
We designed a digital tool that streamlines the financing, quoting and sales processes for solar systems.

FANOSA

Design

FANOSA

  • Design
We design and develop a portal that automates commercial processes in B2B relationships

BANCOPPEL

Design

BANCOPPEL

  • Design
We are expanding the digital functionality of SME credit to meet their needs during the pandemic

GASCARD

Design

GASCARD

  • Design
We designed a benefits program from a user-centric approach that drives loyalty in the gas sector and improves the customer experience.

NMP

Strategy

NMP

  • Strategy
We build a roadmap of innovation initiatives to improve the user and business journey in the car's commitment cycle.

V1N

Design

V1N

  • Design
We designed a marketplace that revolutionizes the experience of buying and selling tuning auto parts.

NUNSAM

Design

NUNSAM

  • Design
We transformed the electronic billing experience with a redesign focused on usability and efficiency.

AUTEX ACADEMY

Design

AUTEX ACADEMY

  • Design
We designed an LMS platform to digitalize the training of mechanics and connect learning with access to specialized products.

INTERMAQ

Design

INTERMAQ

  • Design
We create digital solutions to digitally transform service management in the CNC machinery industry

ATHLETE CONST.

Design

ATHLETE CONST.

  • Design
We developed a digital platform that connects young athletes with recruiters and sponsors, boosting their visibility and opportunities.

PoS SYSTEM

Design

PoS SYSTEM

  • Design
We designed a point-of-sale system specialized in the automotive aftermarket industry and SMEs.

YAYEGO

Design

YAYEGO

  • Design
We digitize the food supply experience for restaurants and franchises.

BOOKNOW

Design

BOOKNOW

  • Design
We digitalize the operation and management of premium memberships to scale the business model.

ROMIO

Design

ROMIO

  • Design
We designed a digital platform that facilitates vehicle rental, allowing users to safely rent cars directly from their owners.

EPIC

Design

EPIC

  • Design
We redesigned the business process, capitalizing on improvements in system architecture and the experience of the different users who interact with the tools.

CHAPALA RIBERY

Design

CHAPALA RIBERY

  • Design
We create a digital experience that transforms how travelers discover and enjoy the Ribera de Chapala.

FALGO

Design

FALGO

  • Design
We designed a digital solution to optimize the application and granting of payroll loans for public and private sector employees.

FINTECH REMITTANCES

Design

FINTECH REMITTANCES

  • Design
We created a digital solution that transforms remittance management and connects Mexican families with access to financing.

WEDDING PLANNING

Design

WEDDING PLANNING

  • Design
We designed a digital wedding planning platform that facilitates both the planning of the bride and groom and the operational management of the team.

APYMSA B2B

Design

APYMSA B2B

  • Design
We transform the digital experience for B2B clients

KARL

Design

KARL

  • Design
We digitize commercial and administrative processes for service in automotive agencies and other businesses.

RADEC

Design

RADEC

  • Design
We designed and developed a digital tool that simplifies administrative processes, shortens supply times and improves the relationship between Radec and its customers.

KOMET

Design

KOMET

  • Design
We create a digital business model for the generation of telephone and digital surveys through a SaaS modality

CARL'S JR.

Design

CARL'S JR.

  • Design
We developed a rewards system for a multi-brand franchise group

KAZAM

Design

KAZAM

  • Design
We designed a digital product that would improve and centralize the experience in the preventive and corrective service scheduling process for cars in Mexico

BODYLOGIC

Design

BODYLOGIC

  • Design
We redesigned the distributor experience with tools to increase sales

BAYWA re

Customer Journey

BAYWA re

  • Customer Journey
We analyze the current Customer Journey of BayWa re Mexico Installers to detect innovation opportunities and improve the experience

AUTEX

Design

AUTEX

  • Design
We digitalize the purchasing experience for the automotive aftermarket in Mexico

Let's talk about what we can

build together

CONTACT US
APTO EDUCATION

Let's talk about it
that we can

build
together

CONTACT US
APTO EDUCATION

APTO Innovación S.A.P.I de C.V.

Ostia 2750 Int. 3,Providencia 2nd Secc, 44630 Guadalajara, Jal. Mexico

+52 (33) 1814-5528

info@apto.mx

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