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We optimize the sales process for +500 sellers

2024

EPIC

We redesigned the business process, capitalizing on improvements in system architecture and the experience of the different users who interact with the tools.

Diseño estratégico / Customer Journey / Fuerza Comercial / Diseño UX UI

Challenge:

Una empresa líder en el sector automotriz, especializada en la venta de autopartes a nivel nacional, nos contactó para optimizar e integrar los múltiples sistemas que empleaban en su proceso comercial. Buscaban reducir las dificultades operativas y mejorar la experiencia del cliente a partir de una mejor transparencia de la información y accesibilidad para los asesores.

“Esta herramienta facilita la consulta de información al reducir los cambios entre sistemas para obtener datos” -Asesor Comercial.

what do we achieve?

Diseñamos una propuesta que simplifica la operación comercial para todos los actores del proceso, tanto asesores en campo, como ejecutivos en corporativo, mediante una arquitectura de sistemas que simplifica el acceso y la transparencia de la información para el cliente y los usuarios internos.

Epico_1
Epico_2
Epico_3

How did we do it?

Con nuestra metodología, detectamos las necesidades clave y los puntos críticos del proceso comercial. Utilizando esta información, rediseñamos y optimizamos los flujos de los sistemas comerciales y su arquitectura.

Immersion

We begin by immersing ourselves in the company, where we focus on understanding its operating and commercial model and its technological architecture with the aim of understanding the different business rules and its technological capacity.

Exploration

Realizamos entrevistas con diversos usuarios, incluyendo vendedores de campo, personal corporativo, call center y marketing, entre otros. Esto nos permitió mapear el customer journey actual y comprender en detalle sus necesidades y puntos críticos al relacionarse con la empresa.

Ideation

Priorizamos los principales dolores y expectativas de la operación y el cliente, para determinar el punto de partida en cuanto a la ideación y generación de conceptos clave.

Definition

A partir de los aprendizajes realizamos una propuesta integral que capitaliza una arquitectura simplificada para el soporte y gestión del proceso comercial, además brindamos flexibilidad al momento de una venta para empoderar a los asesores y brindar un mejor servicio.

Construction

Immersion

Priorizamos los principales dolores y expectativas de la operación y el cliente, para determinar el punto de partida en cuanto a la ideación y generación de conceptos clave.

Exploration

We begin by immersing ourselves in the company, where we focus on understanding its operating and commercial model and its technological architecture with the aim of understanding the different business rules and its technological capacity.

Ideation

Realizamos entrevistas con diversos usuarios, incluyendo vendedores de campo, personal corporativo, call center y marketing, entre otros. Esto nos permitió mapear el customer journey actual y comprender en detalle sus necesidades y puntos críticos al relacionarse con la empresa.

Definition

A partir de los aprendizajes realizamos una propuesta integral que capitaliza una arquitectura simplificada para el soporte y gestión del proceso comercial, además brindamos flexibilidad al momento de una venta para empoderar a los asesores y brindar un mejor servicio.

Construction

TAGS

INDUSTRIES

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Let's talk about what we can

build together

CONTACT US
APTO EDUCATION

Let's talk about it
that we can

build
together

CONTACT US
APTO EDUCATION

APTO Innovación S.A.P.I de C.V.

Ostia 2750 Int. 3,Providencia 2nd Secc, 44630 Guadalajara, Jal. Mexico

+52 (33) 1814-5528

info@apto.mx

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