Falgo, a SOFOM focused on offering payroll loans, identified an opportunity to digitalize and improve the experience of its users. Our challenge with them was to design a solution that would not only optimize the stages of the credit process, but also ensure an efficient, scalable and secure operation, both for public and private sector employees.
We worked closely with the Falgo team to understand their vision and the challenges of the payroll lending market. Through user-centric research, we mapped the current experience and designed a digital solution that improves every stage of the lending process. Our methodology included ideation sessions, concept validation, and development of a prototype that aligns with business objectives and user needs.
APTO Innovación S.A.P.I de C.V.
Ostia 2750 Int. 3,Providencia 2nd Secc, 44630 Guadalajara, Jal. Mexico
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