El diseño como herramienta clave para resolver problemas en las organizaciones

Trendsetters EP. 5

Design as a key tool for solving problems in organizations

In this episode, we talk with Carlos Beltrán, Senior Partner at APTO and a leader with more than 15 years of experience in different design projects, about the profound impact that design has on business. Together we demystify the idea that design is just aesthetics, highlighting it as a key tool to solve problems, drive innovation and create high-value experiences in organizations. We also explore concepts such as strategic design, problem definition and the parallelism between design and architecture.

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Carlos Beltran, Alvaro Plasencia

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🎙️Education is lived, not just studied. With Delia Ramírez

Listen to the full episode on Spotify and YouTube.

#trendsetters #podcast #innovation

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🎙️Educación que se vive, no solo se estudia. Con Delia RamírezEscucha el episodio completo en Spotify y YouTube.#trendsetters #podcast #innovación

The customer is the focus.
But it is the collaborator who makes everything make sense.

🔵 This is the person who listens, guides, and solves problems.
🔵 It is the one who turns processes into experiences.
🔵 This is the person who represents the brand to the customer.

Therefore, at every point of contact,
The collaborator is the protagonist of the experience.

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El cliente es el centro.Pero quien hace que todo cobre sentido es el colaborador.🔵 Es quien escucha, guía y resuelve.🔵 Es quien convierte procesos en experiencias.🔵 Es quien representa a la marca frente al cliente.Por eso, en cada punto de contacto,el colaborador es el protagonista de la experiencia.

🎙️Education is lived, not just studied. With Delia Ramírez

Listen to the full episode on Spotify and YouTube.

#Trendsetters #Podcast #innovation

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🎙️Education is lived, not just studied. With Delia Ramírez

Listen to the full episode on Spotify and YouTube.

#Trendsetters #Podcast #innovation

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🎙️Education is lived, not just studied. With Delia Ramírez

Listen to the full episode on Spotify and YouTube.

#Trendsetters #Podcast #innovation

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🎙️Education is lived, not just studied. With Delia Ramírez

Listen to the full episode on Spotify and YouTube.

#Trendsetters #Podcast #innovation

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Trendsetters EP. 5

Design as a key tool for solving problems in organizations

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Trendsetters EP. 5

Design as a key tool for solving problems in organizations

TAGS

CATEGORIES

INDUSTRIES

INSTAGRAM

SOCIAL

Let's talk about what we can

build together

Let's talk about what can build together

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Let's talk about what
can build together