The origin of an innovation project

Many companies have active innovation programs that, despite the fact that they come up with solutions, fail to successfully implement them. This is because in order to become an innovative company, it is not enough to have good ideas and initiative; you also need to draw up a route that leads to the established objectives. The most successful innovation projects are born from identifying the pain of users and looking for a way to alleviate them through products and services that reinforce the value proposition of a company…

The origin of an innovation project

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En un mundo donde la innovación suele confundirse con disrupción, a veces lo más poderoso es reconocer y amplificar el valor oculto en los procesos actuales. Creatividad también es revelar, no solo crear.¿Cómo haces visible el valor que ya existe en tu organización?#trendsetters #culturadeinnovación #ideasquetransforman

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